5 Shopify SEO Mistakes That Could Be Hurting Your Business

Building and maintaining an online store on Shopify can be challenging, especially when it comes to SEO. However, there are certain common mistakes that store owners make that can affect the visibility of their site. At Webmy, we specialize in helping businesses avoid these mistakes and maximize their Shopify SEO. Here are five common mistakes and how to avoid them.

1. Not doing proper keyword research

Keywords are essential for search engines to understand what your site is about. Not doing proper keyword research can mean you're missing out on opportunities to reach more customers.

2. Ignore technical SEO

Technical SEO may seem intimidating, but it is crucial to the success of your online store. This includes things like making sure your site loads fast, using the HTTPS protocol, and having an XML sitemap.

3. Not optimizing images

Images are an important part of your online store, but if they are not optimized they can slow down your site and hurt your SEO. Make sure all your images are properly optimized for the web.

4. Not taking advantage of local SEO

If you have a physical store in addition to your online store, local SEO can be a great opportunity. Make sure your business is listed on Google My Business and that your site is optimized for local searches.

5. Not tracking your SEO

SEO is not something you do once and then forget about. You should keep track of your SEO and make adjustments as trends and search engine algorithm updates change.

Avoiding these common Shopify SEO mistakes can make a big difference in the success of your online store. At Webmy, we're here to help you do exactly that.

Useful Tip: Use Google Analytics and Google Search Console to track your SEO and understand how users interact with your site. These tools will provide you with valuable data that can help you make improvements.